Barunson Studios Partners with Story Foundation to Launch nPLUG IP Remixing Platform

Barunson, the acclaimed studio behind Oscar-winning film 'Parasite,' is collaborating with the Story Foundation to launch nPLUG, a blockchain-based IP remixing platform. The initiative aims to empower creators by allowing them to retain ownership of their intellectual property while enabling fans to legally remix film, music, and entertainment content.

The partnership addresses a longstanding issue in the Korean entertainment industry, where creators often cede IP ownership to platforms like Netflix. By leveraging Story's programmable licensing infrastructure, Barunson plans to bring flagship IP assets onchain, enabling revenue-sharing and new monetization avenues through tokenization.

This MOVE signals a shift toward decentralized content ecosystems, where value flows back to creators rather than intermediaries. The nPLUG platform could set a precedent for how cultural IP is managed in the Web3 era.